A retail company’s guide to providing truly customer-centric experiences
As competition for spend intensifies, customer experience is fast becoming a battleground for retailers. And with lines between physical and digital stores blurring, today’s customers expect seamless, multichannel experiences whether they’re shopping in-store or online. There’s no comparison between traditional telephony and intuitive engagements that span phone calls, social channels, mobile apps and chatbots in a seamless and coherent manner.
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