Ebook
Every contact centre leader knows the mandate: Reduce costs, but don’t let customer satisfaction slip. Yet it’s difficult to achieve this goal when you and your agents can’t visualize and measure customer behaviour across service channels.
Traditional reporting and analytics tools promise to give you the visibility you need to answer questions about performance. But often, they underdeliver.
The Pointillist® journey analytics platform was built to fulfill that promise. The solution eliminates data and organisational silos so you can measure omnichannel customer behaviour. Then you can diagnose and fix experience or performance issues.
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