On-Demand Webinar

Engaging Gen Z

Navigating customer channels across marketing, digital and contact centre

In this webinar moderated by Auscontact, we explore how to align marketing, digital and contact centre efforts to create a seamless customer experience for Gen Z consumers.

Join us as we discuss:

The unique characteristics of Gen Z as consumers
How Gen Z is already leveraging digital for customer interactions
Strategies for consistent messaging across bots, web, and agents.
Practical tips for bridging marketing, digital, and contact centre efforts
Mapping customer journeys across diverse touchpoints
Leveraging predictive engagement across channels

Speakers:

Fran Southward, Chief Executive Officer, Auscontact
Poonam Nair, Senior AI Customer Success Manager, Genesys
Michael Buttsworth, Associate Director, SX Service Centre, Charles Sturt University
Tanya Pelle, Director, Monash Connect, Monash University

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