Natalia Abad

Product Marketing Management Manager

Industrial Designer - Master in Design Management with 10 years of experience in digital projects and the implementation of UX and UI. Natalia is a Product Marketing Management Manager at Genesys, working with the Product Marketing team in Workforce Engagement Management, has experience in digital marketing strategy, management of multidisciplinary and multicultural teams, and project and client management.

Posts By Natalia Abad

October 9, 2024

4 Benefits of Modern Contact Center Workforce Management Software

In the digital age, workforce management (WFM) has become a pivotal piece of business success, particularly in the contact...

August 15, 2024

How AI-Powered Tools Revolutionize Workforce Management

In the rapidly evolving world of workforce management (WFM), AI-driven technologies are transforming operations, paving the way...

July 31, 2024

The Power of Integrated Call Center QA Software

High-quality interactions are essential for superior customer satisfaction and loyalty. And that requires a comprehensive contact...

July 26, 2023

8 Reasons You Need Contact Center Recording

Contact center recordings are no longer an option — they’re a necessity. When agents interact on recorded phone calls, chats...

September 29, 2021

Using Call Center Metrics for Quality Assurance

Most call centers collect the same metrics, which is necessary because everyone wants to serve customers faster and...

February 11, 2021

Gather Contact Center Insights with Speech and Text Analytics

Businesses collect an overwhelming amount of data throughout every channel. While contact centers use tools to collect and store...