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Melanie Goncalves-Andreas has been passionate about customer service for more than 15 years in all these facets. In 2015 she joined Genesys, and with this, the journey into the Pharma & Life science market started. As Leading Account Executive for Pharma and Chemicals in the Alps Region, Melanie supports customers to transform their businesses into a customer-centric organisations to create personalised and relevant patient engagements. It´s about creating an empathic experience through the entire patient journey and the healthcare ecosystem.