Best practices:
You want to connect each customer to the agent best prepared to resolve their issue. But static ACD and skills-based routing add layers of complexity. As customer behavior and agent skills evolve, your web of routing rules grows more complex — making it harder to manage.
And routing is often used to optimise agent utilisation, not efficiency or customer experience metrics. There’s a better way to ensure every customer is routed to the right agent quickly.
Read the ebook to learn how artificial intelligence-based routing methods enable you to: