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Xperience Podcast

Join us for candid conversations exploring the human, economic and technological forces shaping the experience economy.

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Latest episode

The AI Power Shift: How the Intelligence Revolution Is Rewriting the Rules of Business

When every organization has access to the same AI models and the same infrastructure, what separates the companies that lead from the ones that fall behind? In this episode of the Xperience Podcast, host Melissa Dixon and Peter Graf, Chief Strategy Officer at Genesys, sit down with Alex Kantrowitz, founder and editor of Big Technology and author of Always Day One, to examine why the answer has less to do with access to technology and more to do with culture, adaptability and knowing exactly where human connection still matters.

Episode 1

When Loyalty Becomes Love: Why Brand Relationships Feel So Personal

What separates brands that earn satisfaction from those that inspire genuine emotional connection? In this inaugural episode of the Xperience Podcast, host Melissa Dixon and Peter Graf, Chief Strategy Officer at Genesys, sit down with Rebecca Mequin, Head of Customer Experience at Ferrari, to examine what happens when a brand relationship shifts from transactional to personal. Together, they explore the psychology of brand love, the rituals and moments that forge it, and what leaders across every industry can learn to design experiences that create customers for life.

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