Equatorial and Genesys: A journey of digital transformation

Equatorial Energia is one of the largest private companies in the Brazilian electricity sector, operating in various regions across the country. The company is involved in power generation, transmission, and distribution, serving more than 34 million customers. In recent years, Equatorial has invested in network modernization projects and renewable energy sources, aiming to enhance efficiency and sustainability. The company began its journey with Genesys a year ago due to its rapid growth, expansion into industries beyond energy, and the increasing importance of connecting with its customers.